What Is Product Design

December 26, 2022

Product design is a set of strategic and tactical activities that cultivates ideas for product commercialization. It combines art, science, and technology to create new products. Product designers conceptualize and evaluate ideas in a systematic manner, transforming them into tangible inventions and products.

The forecasted market of product design and development is expected to be USD 8.21 billion by 2029, with a CAGR of 5.30%. This suggests that the integration of growing technology with product design will boom in the upcoming years. This is also because developing distinctive products significantly to sales revenue.

The objective of product design is to create a product or service with superior functional utility and sales appeal at a reasonable price and in a reasonable amount of time. To understand its importance more precisely, keep reading.

Product Design

What Is Product Design?

Product design is defined as the process of imagining, creating, and iterating products that solve users’ problems or address specific market needs.

Understanding the end-user, or the individual for whom the product is being created, is essential for successful product design. Product designers use empathy and knowledge of their prospective customers’ habits, behaviors, frustrations, needs, and wants to solve real problems for real people.

Example Of Product Design 

When it comes to product design development, designers have numerous options for tools. Before going into production, they can use the conventional method of sketching out concepts on paper and then creating models. Frequently, contemporary designers create 3-D computer models using specialized software that simulates the final appearance of the object.

The best example of product design is Belt Testing Gang Dynamometer Machine, a special-purpose machine made by Technosoft Engineering. The scope of this project was to design a Gand Dynamometer for accelerated failure testing of one-size drive belts. This machine will be able to test 4–8 belts at a time. 

The dynamometer integrated mechanical and electrical designs to monitor, record, and notify the belt failure or in case of exceeding a defined percentage of slippage.

What Is The Product Design Process?

There are three basic steps involved in the product design development process.

  1. Analysis
  1. Acceptance: Here, the designers commit to the project and find a solution to the issue. They combine their resources to determine the most effective solution to the problem.
  2. Analysis: In this phase, everyone on the team conducts research. They collect general and specific information that will aid in determining how to solve their problem. This can include, among other things, statistics, questionnaires, and articles.
  1. Concept: This section defines the central issue of the matter. The problem’s conditions become objectives, and the situation’s constraints become the parameters within which the new design must be developed.
  1. Synthesis
  1. Ideate: Here, the designers generate various ideas and solutions for their design problem. The ideal brainstorming session is devoid of bias and judgment, instead focusing on developing original concepts.
  2. Select: At this point, the designers have narrowed their ideas down to a select few that are guaranteed to be successful, and they can now outline their plan for creating the product.
  3. Implement: At this stage, prototypes are constructed, the plan outlined in the previous step is realized, and the product begins to take on a physical form.
  4. Evaluate: In the final phase, the product is evaluated and improvements are made based on the results. Even though this is the final step, the process is not complete. The finished prototype may not function as expected, so it is necessary to generate new ideas.

Why Is The Product Design Important?

Product design is not limited to the product’s aesthetics; it also defines how the product functions.

  1. If your product design is superior to that of the competitor, it will be chosen over the competition on the market.
  2. Product design is essential because it provides the consumer with an original and imaginative experience. As a result, the design of the product can attract new customers and foster brand loyalty. The design of a product can go a long way toward creating a memorable experience, which in turn fosters brand loyalty.
  3. Design is crucial in heavy machinery and services because it can be the difference between efficiency and chaos.
  4. Product design is a crucial component of the product development procedure. It ensures that the final product is customer-friendly, aesthetically pleasing, and profitable to produce.
  5. Design can take many forms, and the greater the acceptability of the product’s design over time, the stronger the organization’s brand will be.
  6. Packaging plays a significant role in product design because it is the final point of influence and, therefore, the company’s final sales point. Good packaging integrated into the design of a product can make a substantial difference.

Get GenX Product Design Development Solutions Here

As mentioned above, product design is the USP of a business, and it needs to be uniquely perfect. So to meet that need, Technosoft Engineering gets you the best solutions. Our process starts from idea generation to execution. We aim to reduce the cycle time and increase the scope and functionality of the product.

Our product design services include market research, product styling, DFA, DMF, reverse engineering, prototyping, material selection, engineering change management, and product costing. You get a solution bundle in one place.So, wait no further and get feature-rich unique product design solutions.

8 Benefits Of Outsourcing Engineering Services

December 23, 2022

Engineering organizations are considering outsourcing as the mainstream for top-quality services and long-term strategies. This implies that outsourcing engineering services are becoming an integral part of the organization’s product development process. 

The global product engineering services market size is expected to reach 2041.4 billion by 2028, with stable growth of 8.5% CAGR each year. Interpreting, outsourcing is more popular than ever as businesses get ample advantages from streamlining business processes to reducing capital and overhead costs.

This article shall elaborate on why outsourcing engineering services are a must to consider.

Before analyzing what to outsource, companies must understand product development outsourcing. Cost savings, labor arbitrage, and innovation-led SLAs are all reasons for outsourcing. 

It’s important to understand what constitutes a benefit and what directly and indirectly influences the cost of outsourcing engineering services to ensure that benefits outweigh costs.

Outsourcing Engineering Services

 

 

Before analyzing what to outsource, companies must understand product development outsourcing. Cost savings, labor arbitrage, and innovation-led SLAs are all reasons for outsourcing. 

It’s important to understand what constitutes a benefit and what directly and indirectly influences the cost of outsourcing engineering services to ensure that benefits outweigh costs.

outsourcing is the best option

If Value = Benefit – Cost, is positive, outsourcing is the best option. 

Benefits Of Outsourcing Engineering Services

In 2021, the global engineering services outsourcing market was worth USD 1.3 trillion. From 2022 to 2030, its CAGR is expected to be 24.6%. Engineering Service Providers (ESP) and Original Equipment Manufacturer (OEM) alliances are expected to grow as Engineering Services Outsourcing (ESO) becomes more popular. This popularity is due to the reasons mentioned below.

  1. Reduction in overhead costs

According to research, outsourcing engineering services can help engineering companies reduce labor costs by 20%–30% while simultaneously reducing revenue spent on other engineering-related services. The revenue saved through outsourcing can be invested in product development, marketing, or other crucial business operations.

  1. Access to sophisticated engineering services

Customers today demand complex engineering services that may exceed the capabilities of a company with limited in-house executives. However, this issue is easily solvable through engineering outsourcing. Through outsourcing, engineering companies are able to meet the needs of their clients, whether they require advanced 3D animation or intricate geometry.

  1. Greater focus on core business

When IT isn’t a core business, opting for an engineering service provider is the best choice. This saves time and distractions spared on resources to set up IT, maintenance, and its upgradation. 

Additionally, when engineering services are outsourced, a business is able to devote more hours to marketing initiatives. You will be able to devote your time to enhancing your designs and developing more efficient methods. In turn, this will assist you in promoting and marketing your business in new markets.

  1. Quicker turnaround time

Outsourced engineering services providers work around the clock to measure and accomplish the project, and hence, the turnaround time is faster. They are able to meet the demand for a quick turnaround time more effectively than an in-house team. 

In addition, due to the caliber of the provider’s personnel and technology, things are not “rushed through” in a manner that compromises the final product.

  1. Access to the latest technology

Reputable outsourced engineering services providers typically subscribe to the most recent frameworks and development tools and have access to specialized technologies that they employ on all of their projects. Therefore, you can claim to use cutting-edge technology for your projects without the nightmare expenses and hassles of actually implementing it.

Additionally, you get trained professionals with technological expertise. This will help you leverage high-end technology and software without having to make additional investments.

  1. Increased customer satisfaction

Customers always have high expectations for precision and speed. However, outsourcing allows you to easily meet both of these requirements. A customer who is satisfied is more likely to request your services in the future. The best way to maintain a consistent level of customer satisfaction is to select a service provider who is both experienced and focused.

  1. Using as-per-need services

The need for engineering services is not constant. In that case, even when there is a lull in the engineering industry, companies must pay full-time wages to their employees. It is not comparable to outsourcing. Outsourcing engineering services provides greater flexibility because engineering firms will only pay for the services they require when they require them.

  1. Improves risk management

Working with experts not only reduces the number of bugs but also reduces the risk of product failure by ensuring expert assistance is available during times of crisis. Moreover, if you are launching a new product or offering a new service, an offshore team can be quickly adjusted to meet soaring demand, as compared to a team from a developed nation.

Engineering Services At Technosoft

Outsourcing engineering services has added advantages, including a reduction in overhead costs, access to sophisticated engineering services, a quick turnaround time, a greater focus on core business, improved risk management, and much more. 

Technosoft is the leading engineering services provider, with a team of over 400 engineers and designers. Technosoft is able to provide multidisciplinary engineering services in its five business lines—engineering, consulting, innovation, resources, and content—due to the flexibility and breadth of its resources.

So wait no further and book your consultation call today!