Why Product Design and Development are important?

October 12, 2022

Product Design and development are linked to economic health of the manufacturing sectors. The innovation in the designed products provides a much more competitive impetus for revamping products and also developing new products. This requires a new design interpretation. It fuels innovation and creates a new product paradigm to force the rest of the industry to catch up. 

The market believes that Product Design counts in the success report of a company. So, let’s understand what product design is and why it is of the utmost importance.

Why Product Design and Development are Important

 

 

What is Product Design?

Product Design is to create a new product that is to be sold to customers. It involves a set of strategic and tactical activities to generate ideas and commercialize the same. It is a systematic approach in which the product designers conceptualize the ideas, evaluate them, and turn them into tangible inventions and products. 

Product Design & Development process involves imagination, creation, and iteration of the products. These products are designed to address customers’ needs and to solve problem statements in a given market. 

What is the purpose of Product design and development in business?

When a product is associated with a design, it communicates a sense of safety, comfort, and benefits to the end users. It also enhances the interaction of users with products and brands an emotionally positive influence of the business. 

The purpose of Product Design in business includes:

  1. To produce a premium quality product and endorse brand value.
  2. To have a high selling impact in the market.
  3. To develop and ideate products that trend in their time.
  4. To come up with a product that meets the needs of users and solves a problem statement.
  5. To make a product economic with the use of proper raw materials and costs without compromising its quality and benefits.
  6. To boost market share and target new demand segments.

Why is product design and development important in business?

One of the main reasons behind the success of any product is its design and selling strategy. Product design and development lets you prepare product designs that attract your target audience. It not only covers the outward appearance of the product or graphic elements such as website, packaging, and marketing materials; but also every aspect of it. This includes product architecture, interior design & fit-outs, retail design, exhibition design, interface design, and much more.

Benefits of Product Design in business

The identity of a product is depicted by a product design. It is a medium through which one can attract an audience and increase a product’s monetary value. Below mentioned are the advantages of Product Designing for your business.

  1. Providing Customer Satisfaction

Consumers will often evaluate a product based on its design. A glance at the excellent design, appealing appearance, accessibility, and restraints, directs the customer to conclude that the product is premium. 

  1. The determinant of product success

The creation and innovation of Product Design along with trends, determine its success. This improves a product’s performance, efficiency, and reduces the cost. 

  1. Increases Sales

A unique design is a factor that differentiates one product from another. This directly affects sales and increases investment returns for a business. 

  1. Improves company’s quality

With the optimal use of raw materials, reduced production cost, and minimized waste, a product designer specifies deeds without quality compromise. This also makes a product stand out.

  1. Improves business growth

The product design conveys the aesthetic value of the company. This directly impacts product sales, which is conversely related to business growth. 

All you have to contemplate is;

  1. Designing for your customer:

Product design adds value to your products. This is the deciding factor whether customers will buy from you or not. They are often willing to pay more for products that are well designed, have greater usability, increased functionality, and improved aesthetics. 

  1. Designing for efficiency:

The product designer improves the way your business operates and enhances its efficiency of processes, cost-effectiveness, quality of end product, and packaging. This can bring in substantial savings and help businesses comply with sustainability regulations and legislation. 

Conclusion

Product design and development are essential for the success of the business. It is a convenient way of getting a “WOW” response from the target audience. This is done by taking into consideration the global trends and resources available. 

Technosoft Engineering provides Product Design and Development solutions. We hold hands-on the global trends and enhance audience responses by iterating your product. We help generate rapid responses with available resources and help you boost your business.

We hope this article was helpful. If you are looking for the best Product Design Services, get in touch with us today via our website technosofteng.com

 

 

New Trends in 2D to 3D Conversion – Technosoft Engineering

December 13, 2018

As per common belief, only one thing in the world is common and i.e. change. Everything keeps changing from time to time. We might not be capable of predicting the time when it will change. Probably, our personal experiences made us keep the world of Technology more change prone. Yes, unlike other industries Tech domain is quite dynamic. The urge for using latest versions then and there has pushed it forward quite unprecedentedly. Each time, there is an external influence which causes a new trend. Likewise, in the coming days, the following changes are said to turn the table and open up avenues in the arena of CAD design services. 2D to 3D Conversion services especially is said to have a new dimension.

2D to 3D conversion

CAD & Manufacturing Integration

All the designs you create in CAD are at the end of the day going to be used at a manufacturing facility, but there has always been a gap of understanding which leads to lack of quality delivery. Hence, integration between CAD and manufacturing is the need of the hour. Probably, this is said to improve efficiency by over 30 percent in overall operations especially in 2D to 3D conversion services.

IoT

If there is one word ruling the tech domain and infact all our lives, it is IoT. Right from the smart home applications to integrated connections etc. IoT is there in everything. Consequently, every single machine or equipment manufactured today has to be IoT ready as per industry experts. Apparently, IoT is not only changing dynamics of consumers, but also the service providers as well as the manufacturers. Several manufacturers are implementing IoT applications to make work simple. CAD operations as well need to be IoT ready to simplify the whole operations.

Cloud & Mobile CAD

Mobile phones were not this important until someone found the potential to consolidate the life of an individual. Today we can do everything with a mobile phone like watching movies, playing games, reading news reports and what not? But experts have been saying CAD design and 2D to 3D conversion services can also be done with a smartphone. Yes, don’t we like to innovate? This is an example of how we can simplify professionalism.

On the other hand, the advent of cloud services has opened up new avenues. Now Dropbox and Google Drive are said to get more sophisticated and simplified with simple storage and file management services.

Augmented Reality

If a team fails to deliver the best results, the core reason is lack of proper interaction. If you have a team of 100 people and each one looks after a task, there must be communication between them to keep the work going smoothly. But unlikely, an external push is always required to do this. Augmented reality will be the new external force as per industry experts. Superimposing computer generated imagery and data onto the real world are some of the changes expected in 2D to 3D conversion services. Apparently, you can make immersive experience with your CAD models using augmented reality.

Technosoft Engineering with an experience of two decades in the field of 2D to 3D conversion services offers impeccable solutions to simplify complex processes. Refer to this page to understand how the offerings of Technosoft are unique and how it keeps your ante up in the market.

Factors in Industrial Equipment Design – Technosoft Engineering

November 26, 2018

Since the dawn of large industrial facilities, industrial equipment vehicles also came into the fray. Since then there have been a lot of innovation in industrial equipment design. We see a lot of equipment coming up year after year. Some to handle large goods and vice versa, but whenever someone designs an industrial equipment they keep some critical factors in mind. Some of them are as listed below. These criteria will ensure your equipment will be of use despite the changing times i.e. its relevance will be felt forever beyond limits. Some of these are trends which might persist in years to come, but some have always been the talking point when it comes to a kickass industrial equipment design.

Industrial Equipment Design

Usability

You might manufacture the best product in the world, but what is the requirement in the market actually matters. People want a small equipment to transport a small pile of goods, but you end up giving something to handle a hundred piles of goods. Usability is a big question here. Manufacturers nowadays require equipment makers to interact and understand their usability needs. Failing to do so, you’ll be the first one to perish.

Safety

Every manufacturer has this in mind for sure and the recent regulations say anyone who fails to follow this rule will pay the price. Right from safety of your own employees to the safety in manufacturing everything is important. While moving the goods from one place to another, ensuring safety will be very critical. Malfunctioning of equipment carrying goods has been creating some ruckus in several manufacturing facilities reportedly. Often workers in the facility get affected due to it.

Durability

The longer your product works, higher are your chances of customer retention. Be it even the smallest of all equipment, people come back when they see quality in it. Hence Durability has been and will always be the most critical factor in deciding the longevity of a product. While this quite applicable to all industries, as an industrial equipment person, you might feel it is not necessary. But like how we defined usability, durability is also very important. Let us say, somebody buys industrial equipment from you and it fails to function after some couple of days. Will the person bother to buy again from you? Well, chances here are like a cat in a wall situation. If they don’t have a choice, they will. But if they do have one, they won’t. This might doom your business and let you perish. The more focus on durability will mean a lot to your business.

Raw Materials

Aluminium and steel were widely used some decades before. Even today we see the importance of these in some of our products both industrial and residential. But after a point they get replaced with a new product. Fiber and plastic started ruling in several industrial and residential applications off recently. Again, it matters what suits an industrial equipment to be sturdy. Yes, steel keeps it sturdy. Hence a lot of recycled steel is making rounds nowadays. Owing to excess usage of steel, several people have been encouraging recycling them. Hence some of the industrial equipment nowadays do come with recycled steel and in the near future we can reportedly see this becoming a trend to encourage sustainable practices to save the environment.

Technosoft Engineering with an experience of two decades in the field of engineering design offers impeccable solutions to simplify complex processes. Refer to this page to understand how the offerings of Technosoft are unique and how it keeps your ante up in the market.

Top Elements of CAD Design Services- Technosoft Engineering

September 19, 2018

Manufacturing process is complex by its nature without doubt. Even a small component with a twist undergoes a lot of technicalities. So engineers indulge in drawing designs and follow same suit for all products. But quality might deteriorate over a period of time. Hence came Computer Aided Design, which is shortly called as CAD.

CAD Design Services are now widely utilized in all industries right from automobile to electronics to name a few. Even though the design requirements differ from one industry to the other, the fundamentals remain the same. CAD consists of certain elements that are essential for your business. These elements are fundamental to any Computer Aided Design and they prove the relevance of CAD.

CAD Design

Those Elements are

Computer Aided Analysis

The main limitation of human intervention in certain task is, monotonous activities leading to errors and certain tough tasks leading to inaccuracy. One such is solving analytical problems. As on date, it is quite evident how useful computers have been in solving complex analytical problems in a short time. The same with human intervention will take more time comparatively. Hence the design engineer need not depend on another resource to get proper analysis or computation on a specific design. He/she can conduct the same without much effort. Hence an organization saves time and resources with the use of Computer aided engineering. Especially in a large organization which consists of numerous teams and reaching out to each team member and requesting data will be a big challenge.

Computer Aided Visualization

Visualization is the key element to any design. For CAD Design Services essentially, a designer should look at the possibilities in real before delivering the output. This seemed to be a very big challenge in manual operations as everything was dependent on the assumptions. Luckily Computer Aided Design allows you to see the prototype of the output before concluding a project. As it is well understood, you can make changes accordingly and deliver the right design for your clients. Therefore you stay in line with the requirement of your client and always deliver the best. A designer can visualize the product by

• Automated drafting tools and graphics presentation
• A way of presenting numerical data in graphs & charts
• Virtual product animation
• Visualizing the aesthetic look

Computer Aided Synthesis

With visualization, a designer can see how the end product might look. With Computer Aided Synthesis, one can see the complete prototype and you see this in real time. Hence one can easily evaluate the performance of the design and deliver the right product to his/her client. These three elements has been playing a major role in CAD Design Services and none of these elements can be skipped. Synthesis especially is highly critical. You cannot deliver a product without testing its capabilities and see if you have offered the exact requirement of the client. Hence these elements are highly essential in CAD Design Services and they come under Human factor. Under system factor, the important components include Hardware and Software. These are quite straight forward and self-explanatory.

Technosoft Engineering with an experience of two decades in the field of engineering design offers impeccable solutions to simplify complex processes. Refer to this page to understand how the offerings of Technosoft are unique and how it keeps your ante up in the market.

Engineering Initiatives to Reduce your Time-To-Market

May 8, 2018

In the current product development environment, the products as well as the technology they are based on change rapidly. It is obvious that accelerating the PDLC (Product Development Lifecycle) can produce tangible benefits to the business. It can influence all the business success measures such as:
• Revenue generation
• Early to market advantage
• Competitive advantage
• Profits and profitability
• Customer Loyalty
As most of the above-mentioned measures are critical to the success of any business so any initiative which can drive Time-To-Market will be of utmost importance.

Engineer to Order Product Development

Considerable activities before the launch of the product lie with the Research and Development and the Engineering department for most of the products. The kind of initiatives which engineering can embark on to make sure that it gets the most out of every second are:

  1. Standardization: The engineering processes standardization can help avoid reinventing the complete product from the scratch each time a new request is received for developing a completely engineer-to-order product. It may not be possible to standardize the entire product as that will make ETO lose its purpose. However, the engineering standardization can be done at the parts level. By process and part standardization there can be a significant reduction in the time spent on engineering information creation and management, procuring and holding, parts handling, assembly line adjustments, etc.
  2. Collaboration: Collaborative engineering across divisions, plants, offices or business units from different countries can reduce the need for repeated engineering. A collaborative engineering environment can accelerate innovation and help avoid redundancy in engineering efforts thus reducing the time to market to significantly lower levels.
  3. Engineering Agility: In case of ETO products, each delivery is a new product development. To respond to RFP (Request for Proposal) extensive engineering may be involved in comparison to other products. Agility in engineering via a lean and mean pre-bid engineering mechanism can compress the lead time for proposals. This reduces the cost of pre-bid engineering as well as enhances the chances of winning the order. The agility can have a tremendous impact on the award-to-delivery phase of the product.

Make to Order Product Development

  1. Modularization: To assemble MTO products considerable time is needed depending upon the complexity of the assembly mechanism. By modularizing the assemblies as well as sub-assemblies into repeatable and reusable modules the speed to market can be enhanced. Also, modularization can help in reducing engineering effort significantly by enabling the reusability of modules in future development by simply replacing the obsolete technology.
  2. Standardization: In MTO standardization has a similar impact as in ETO at the building or manufacturing stage. This engineering initiative can help accelerate POC and eliminate uncertainties associated with assembly, thereby reducing downtime and unplanned delays. Standardization also helps increase asset utilization and enhances throughput so drives profitability.
  3. Engineering Agility: The engineering agility for MTO products provide the same benefits as in ETO products. Agility can help in increasing the engineering throughput, drives utilization, and engineering profitability.

Make to Stock Products

The MTS products best perceive the benefits of reducing the time to market. The means of achieving this is maximum for MTS products. The engineering initiatives that impact the TTM are as follows:

  • Collaboration
  • Re-Engineering
  • Modularization
  • Rapid Prototyping
  • Continual Improvement
  • Concurrent Engineering
  • First time right

In all, it is evident that engineering can have a far-reaching impact on your business when it is aimed at solving TTM challenges. A lot of business metrics can be driven by just focusing engineering efforts on compressing TTM. But it also makes one wonder why most manufacturing companies have not embarked on such initiatives already or even if they have, why have they not resulted in the benefits that they clearly seem to be capable of delivering.

This is a question that may have a lot of answers, but one clear answer is the lack of clearly defined purpose and a measure of success. Like most initiatives the key driver to completion let alone success is the definition of measures of success of that initiative. Unfortunately, the key measures of success impacted by these initiatives are business measures and are seldom associated with engineering. However, this also goes on to emphasize the fact that engineering is also not just an isolated department, but one that can truly spell success or failure for a manufacturing enterprise.

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